The Better Results Programme is a cross-sector activity where we apply market research methodologies and expertise to the non-profit sector’s work.

Our Better results Programme is an innovative cross-sector activity where we explore ways to apply market research methodologies and expertise to the non-profit sector’s work to help them improve their performance through better measurement.

NGOs are facing increasing pressure from donors to better measure results and show the effectiveness and the real impact of their work. More effective ways of measuring results is necessary to help non-profit organisations and funding entities to better plan their projects, improve progress, increase impact and enhance learning.

The ESOMAR Foundation functions as a facilitator. We identify organisations and match their needs with the appropriate resources and competencies within our industry. Our goal is to help all non-profit organisations as well as other stakeholders to use the market research industry’s expertise to make their work more effective.

We work with a Panel of Experts who assess, select and evaluate each project. ESOMAR Foundation coordinates and administers projects and oversees the implementation. Types of projects can differ widely depending on the issue and the type of applicant organisation.

How can you support us?

We are open to receive applications at all times. Organisations are asked to submit a concept note that will be reviewed by our team and our panel of experts.
If you are an NGO who is interested in applying or a market researcher who would like to get involved, please contact us at info@esomarfoundation.org

Partners & Sponsors

For some of our Better Results initiatives we work with partners and sponsors. Partners are usually companies with an interest in providing their expertise and support. Partners support our activities financially, get involved in projects, participate as a trainer to help NGOs gain skills and expertise. 

We are always on the lookout for partners and sponsors. If you are an organization looking to understand more on how you can support us, please find more information here or contact: info@esomarfoundation.org

 

The latest projects in the Better Results Program.

 

Women, key players in economic development

I reflected the other day on the importance of International Women’s Day and its impact after the tragic fire in which 123 textile workers died in the Triangle Shirtwaist factory in New York, since then women have  been fighting tirelessly to win spaces in all the areas of life, on… Read more

Stateless and at risk population and their needs for assistance

This sociological survey was conducted by GfK Ukraine within the framework of the Project “Identification and Assistance to the Stateless and At-Risk Population in Kyiv and Kharkiv regions”, funded by UNHCR in Ukraine and implemented by the NGO “Right to Protection”. The main aim of this Project was to identify… Read more

Saving Lives: the ultimate example of research & engagement having impact

Optimal Workplace Mental Health, Suicide Prevention, and ‘Making a Difference’ At the AMSRS Conference in 2014, I highlighted the fact that, once established in the profession, the main motivator of researchers (and other professionals) is ‘to make a difference’. I also summarised the work I’d been carrying out in the… Read more

Critical thinking against populism

From year to year, the Ukrainian society has been waiting for substantial transformations in the country, which would improve the standard of living. However, people often do not support the reforms, which could contribute to the quality of life. This happens mainly because many Ukrainians are sensitive to populism. Populists… Read more

The use of Qualitative Research by Non-Profit Organisations

May kicked off with the first webinar of the series How can Qualitative Research support and inform a Non-Profit Organisation’s aims and objectives?  Speaker Sven Arn took insights from the research industry and explained how to address and understand different types of Donors.   It was fantastic to be a part of the… Read more

Awareness of human trafficking risks among vulnerable children and youth in Ukraine

Ukraine is a country of origin, transit and destination for trafficking of men, women and children. According to the research commissioned by the International Organization for Migration mission in Ukraine and conducted by GfK Ukraine, over 230,000 Ukrainians have become victims of human trafficking since 1991. It makes Ukraine one of the… Read more

What different Qualitative Approaches can be used to achieve various objectives?

The ESOMAR Foundation continues the series “How can Qualitative Research support and inform a Non-Profit Organisation’s aims and objectives?” with a new webinar. The second webinar of the series will identify and tackle different Qualitative Approaches that can be used to achieve various objectives. The online event will take place on… Read more

ESOMAR Foundation Making a Difference Competition 2018 – Winners announced!

At this year’s first ESOMAR Foundation “Making a Difference” Competition we received a large number of entries – all of which of great value and relevance for highlighting and promoting how the best of research has made a significant difference to Not-For-Profits.  We are particularly happy to announce the winners… Read more

How can Qualitative Research support and inform a Non-Profit Organisation’s aims and objectives?

The ESOMAR Foundation launches a series of webinars to advance knowledge of Qualitative Research for Not for Profit organisations and to showcase the outcome of great research. The first webinar of the series will be held on 23 May. There is demand for training, to get a better understanding of… Read more

Join the Making a Difference Competition!

The centrepiece of the ‘Making a Difference’ programme is an annual competition to highlight and promote how research has made a real difference to Not-for-Profits. Send your entry by 13 April! Making a Difference Competition There will be three prizes; one for the best international NFP case study, one for the… Read more